“When I win the lottery, I’m going to give most of it to charity.“

“When I retire, I’m going to help my community.“

“When my life gets better and less stressful, I’ll start helping those around me more.“


I call this the The Dogooders Lie.

It’s a way of placating your best intentions while wasting your life on pursuits that won’t make you happy.

To be honest it’s a selfish act: giving money to charity feels good, helping someone else feels good, improving your society feels good.

You were designed to be magnanimous because inside it gives you a good feeling and there is nothing wrong with that.

Today let’s break free from the The Dogooders Lie in the only way possible – – challenging it head on.